Tag Archive
Knight and Day
He looks aghast at the poster for the party. I Sold My Mom’s Wheelchair. “Dance music for old people?” It’s the moment that John Cusack’s character in Stephen Frears’ High Fidelity realizes that this poster is being used to promote a band he just signed, and the party and album title will be one he’s […]
The Marc Pease Experience
The best examples of movies that use product placement as plot points are Tsui Hark’s Double Team which amongst other things, has our heroes hide behind a Coke machine, protecting them from certain death and Alexander Payne’s Election, where Matthew Broderick, because he is staring at a can of Pepsi, is able to deduce that […]
Year One
It doesn’t happen often. But sometimes you can tell how stale and unfunny a comedy is going to be just from the marketing alone. I’m not referring to the TV ads and trailers, which take bits out of context, often changing their meaning and humor value. I mean situations where a cast member shows up […]