Tag Archive
Style Over Stupid: Vol. 1, Black Dynamite vs. New York, I Love You
I’d imagine it’d be hard to convince someone to give you money for what amounts to a film school exercise. Not so much for the actors who will probably have a ball playacting and indulging their most deliberately childish ideas. Take, for example a movie like Gus Van Sant’s 1998 remake of Psycho, a thoroughly […]
Re-boot to the Head
Bigger. Louder. Faster. These adjectives are the most deceptive in all of advertising, because they are almost as meaningless with context as without. The idea behind a “reboot” is to personify those three tantalizing words. In the case of the re-imagining of Star Trek, you’re being sold a brand name and nothing else. This new […]
2008 In Review
A great premise can be tantalizing to a studio. A corporation only thinks about a way to sell its product, it is uninterested in its level of mediocrity, so a solitary, exciting idea sounds great in a 30 second ad. A writer knows better, realizing that the initial premise is only the starting point, you […]